Pretty room, ugly markups, familiar faces only
Downtown Jackson · Jackson Hole · Wine & Cocktail Bar · Visit Website ↗
Reviewed May 20, 2026
Wingman Metrics
The fireplace is crackling, the lounge chairs are deep, and the whole setup feels like exactly where you want to be after a day on the mountain. Then you open the wine list and realize you're paying Jackson Hole real estate prices for wines you could find at any airport terminal between here and LAX. The vibe is doing a lot of heavy lifting.
The list leans hard on California — Napa, Sonoma, Carneros — with a few nods to France and Italy that feel more like token gestures than genuine curiosity. You'll find Cakebread, Rombauer, Jordan, Duckhorn, and The Prisoner lined up like a greatest-hits album everyone's already heard. There's a Bastianich Friulano from Friuli that at least suggests someone looked at a map of Italy, but the broader list doesn't push much further than the crowd-pleasing comfort zone. Oregon and France are supposedly in the mix but don't appear to be where the emphasis lands.
The glass pour program runs 10 to 18 options, which sounds generous until you clock that most of them are the same big-brand California names you've seen everywhere else. Chandon Brut and Mumm Napa Rosé anchor the bubbles section, which is fine, but at $20–$21 a glass for wines that retail around $22–$24 a bottle, the math is genuinely painful. Rotation doesn't appear to be a priority here — this list feels like it was set and left alone.
Cakebread Cellars Chardonnay 2022 — $26/glass
Everything on this list is expensive, but at least Cakebread at $130 a bottle represents a 136% markup — the least aggressive on the menu. It's a known, reliable Napa Chard and the closest thing to a fair deal in the room.
Bastianich Friulano
In a list full of California heavyweights, this Friuli white is the odd one out — and that's exactly why you should order it. Friulano is crisp, herby, and nothing like the buttery Chards surrounding it. At $18 a glass it's still overpriced relative to retail, but it's the only pour here that actually has a personality.
Domaine Chandon Brut NV
A 355% markup on a bottle that retails for $22 is hard to stomach no matter how nice the fireplace is. At $20 a glass for entry-level California bubbly, you're essentially paying for the ambiance and nothing else. Find a cocktail instead.
Bastianich Friulano + Hummus with Lamb
The Friulano's herbal edge and bright acidity cut right through the richness of spiced lamb and tahini without competing with the Middle Eastern flavors. It's the one pairing on this menu that feels intentional rather than accidental.
❌ The Bottom Line
FIGS is a gorgeous spot to unwind, and if someone else is paying, it's an easy yes — but the wine program is a tourist-trap playbook dressed up in a luxury hotel. Send a friend here for the fireplace and the lamb; tell them to drink carefully.
One wine list review, one adventure pick, one quick tip, and a personal note. Every week. Under 500 words.